Within a prestigious Abu Dhabi city setting the Jumeirah at Etihad Towers Conference Centre provides an urban sanctum of welcoming comfort, organisational ease and elegance to meet the demands of the modern business world and become a home to the staging of memorable events. Refined luxury furnishings and interiors that highlight the world’s finest marble, crystal and other carefully selected materials form a stunning and tasteful backdrop for clients to add their own individualised splash of colour.
Designed to enhance the seamless coordination of events and uninterrupted flow of visiting guests and delegates, the conference centre, including its Mezzoon ballroom, all13 meeting rooms, Chairman’s Suite, Bridal Suite, Business Centre and Events Showroom, is completely and uniquely housed on the same Podium 4 Level. This has the additional advantage of providing privacy for corporate and social groups. As one of the largest conference centres in Abu Dhabi, the Mezzoon ballroom alone can accommodate up to 1,400 guests in a conference setting or 1,000 guests for a sumptuous and individualised seated banquet dinner. For smaller events the ballroom can easily be divided into four separate sections. The spacious pre-function area with its indoor terrace views over the hotel’s lobby atrium provides guests with a sense of “theatre”. This design feature was specifically included as a successful event staging element, essential in establishing a pre-function ambience of invitation and open interaction.
Jumeirah at Etihad Towers is home to the highest luxury venue in Abu Dhabi with the Observation Deck at 300. Located in Tower 2 of the Etihad Towers complex and managed by Jumeirah at Etihad Towers, the Observation Deck at 300 is on Level 74 at 300 metres above the nation’s capital, offering stunning sights at great heights with its 360-degree panoramic views of the city’s skyline, the Corniche and Arabian Gulf, and is available in the evenings for exclusive private events.
Services as Individualised as You
Given the size of the Jumeirah at Etihad Towers Conference Centre, its strength for clients is its ability to provide bespoke services and tailored settings.
A fully dedicated Events Showroom provides clients with an eclectic selection of pieces from which to browse and choose from and stems from the property’s total inventory of 317,000 quality European-designed silverware, glass and dining ware items, Italian linen and other carefully crafted decorator items. Additionally, clients have the freedom to personalise colour schemes and create design themes. Given the bespoke philosophy and “Stay Different™” approach to hosting each event, a dedicated event planner is naturally on hand throughout the pre, post and event stages to provide professional assistance, expertise and guidance. The personalised support extends from banquet setting coordination through to the banqueting itself. Here too, various banqueting menus and “kits” based on experience and expertise are provided as examples, however clients have the choice, and are indeed encouraged, to individualise their menus based on their own personal tastes and specified themes. In order to aid clients with a visual concept of banqueting options a full menu of food and beverage choices are available on iPads for perusal. Through the employment of the latest technology, event spaces are also designed then and there during the on-site consultation process, so that clients have a visual mock-up of how their event space will appear on the day, and can immediately take copies of the plan with them.
The audio visual technology employed by the Conference Centre is state-of-the-art and therefore requires AV experts to assist organisers both in the planning stages and during the event. As such, Jumeirah at Etihad Towers has partnered with PSAV, an international leader in event AV operations, which has a permanent presence at the property and is available throughout to provide the necessary professional technical support.
Understanding the Needs of Corporate Clients
Jumeirah at Etihad Towers understands that special events, conferences and weddings require considerable organisation and coordination not only in the pre-event stages, but throughout the event itself. As such, the hire of the Mezzoon Ballroom automatically provides event organisers with a dedicated “Planning Office”, also located on the Podium4 Level, from which events can be carefully choreographed and orchestrated, and where any last minute requirements and adjustments can be conveniently accommodated. Additionally, a Chairman’s Suite is also available on the same Podium 4 Level.
The Jumeirah at Etihad Towers Conference Centre is passionate about supporting clients to Stay Different™ and do not simply host events, but help orchestrate “fine theatre”.
The Supporting Cast:
Director of Conference & Events
Jumeirah at Etihad Towers – Abu Dhabi
Rebecca has extensive luxury hotel conferencing, corporate event and food and beverage management experience and joins us from her previous position as Director of Sales, Corporate and MICE activities at Lebanon’s premier luxury conferencing hotel establishment. Motivated to achieve and exceed the goals and expectations of clients through close communication, Rebecca and her team have a passion for hosting innovative, creative and exciting events, while holding the expertise and experience to ensure the brand integrity of clients. Fluent in English, Arabic and French, Rebecca brings a certain savoir faire and confidence to every event and personal encounter.
A Culinary Backstage Team Par Excellence
Executive Chef Loughlin Druhan
Dynamic, creative, imaginative and dare we say even appropriately seasoned with over seven years professional culinary experience within the Middle East alone, Executive Chef Loughlin Druhan’s long and distinguished career spans the continents of Europe, North America, Africa and Asia and is rooted in gourmet traditions that include Mediterranean, Asian, Indian, Persian and European cuisine.
Heading a team of 200 chefs from 15 different nationalities, Executive Chef Loughlin Druhan’s vision is not only to create exceptional gourmet experiences fused from the freshest produce and the culinary magic generated from the expertise of his professional team, but to ensure guests are taken on an epicurean journey into the familiar-with-a twist, the new, the exciting and even surprising.
Executive Sous Chef Nidal Daou
Supporting Executive Chef Loughlin is Executive Sous Chef Nidal Daou with his own distinguished culinary career extending more than 17 years. Having held previous positions at luxury hotels and resorts within the Middle East and Levant, including senior culinary positions at Jumeirah’s own Burj Al Arab and Madinat Jumeirah in Dubai, Executive Sous Chef Nidal has a passion, dedication and flair for taking much loved traditional flavours and techniques and infusing them with modern influences, imagination, combinations and style, instantaneously making banqueting options familial and comfortable for guests, while simultaneously taking them on culinary journeys that are new, confident, luxuriously decadent and memorable for all.
Bespoke Banqueting Selector Menus
A multinational pool of experienced chefs from around the culinary globe are on hand to deliver an imaginative and exciting new banqueting product which inspires clients to not only just choose their menus but to also create them within the Banqueting Selector Menu guidelines, bringing a new bespoke banqueting approach to Abu Dhabi and the Middle East.
The Banqueting Selector Menus will see cuisines merged from different gourmet fields to be as individualised as the guests. A team of chefs hailing from the culinary capitals of Britain, Germany, France, India, Sri Lanka, Lebanon, Thailand, Nepal, Indonesia and the Philippines each bring an authentic palate of gourmet taste and textures to deliver an event experience to be remembered.
Seven state of the art production kitchens are the heart of the operation and located on the same level as the Conference Centre and Mezzoon Ballroom to ensure the quality and integrity of each dish. A myriad of flavours from the Middle East, Spain, France, Italy, Asia Pacific and Morocco, to name just a few, form a basis for smart business lunches, inspiring coffee breaks, and innovative dinner banquets not easily forgotten.
The Theatre Awaits!
o 12 bespoke Czech-made chandeliers featuring in total 100,932 pieces of crystal trimmings
o The bespoke “Oculus” is a breathtaking feature of the pre-function area combining lighting and architectural interior design made of handcrafted Czech crystal and hand blown glass components. The Oculus weighs an impressive 12 tons, and contains 140m2 of flat glass, boasting more than 250,000 crystal components and 12,800 artistic hand blown glass components. The diameter of the Oculus is 16.4 meters and installation of the design required 12 weeks.
o The1900m² bespoke hand-tufted carpet features large-scale contemporary designs of leaves and subtle local patterns
o The walls of the ballroom are wrapped in delicate, golden woven metal threads, and are further enhanced with backlit alabaster light slots.
o 40 bespoke Czech-made chandeliers featuring in total 540,000 pieces of crystal trimmings
o State-of-the-art audio visual equipment
13 Meeting rooms
A Busy First Season
First opened on November 1, 2011, Jumeirah’s only property in Abu Dhabi successfully staged major international events such as the official launch of the Sky News Arabia news broadcasting service, a special presentation and promotional event highlighting the Range Rover 4, and the IATA Wo