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"It's About Time" -- For the Spring 2011 Elite Meetings Alliance (EMA) in Las Vegas!
Elite Expects the Largest Group of Meeting Professionals & Luxury Hotels in Attendance at the EMA, May 1-3. PCMA's Deborah Sexton, Hilton's John Vanderslice & World-Renowned Mixologist Tony Abou-Ganim, will Inform & Entertain, at The Cosmopolitan of LV
SANTA BARBARA, CA - April 12, 2011 - Close to 200 top meeting professionals, luxury hotel sales professionals, and a dynamic group of leading speakers, will converge at The Cosmopolitan of Las Vegas for Elite Meetings International's (EMI) Spring 2011 Elite Meetings Alliance, May 1-3, 2011.

The EMA will bring together attendees to discuss business, sample cutting-edge new technologies - including EMI's SpeedRFP and FaceTimeTM Appointment Scheduler, and experience the most exciting new resort on the Strip. Deborah Sexton, President and CEO of the Professional Convention Management Association (PMCA) and the PCMA Education Foundation, will deliver the event's keynote address on Monday, May 2nd. John Vanderslice, Hilton Worldwide's Global Head of Luxury & Lifestyle Brands, delivers the welcome keynote on May 1st.

Kelly Foy, Chief Executive Officer of EMI, said, "We could not be more excited about this year's Spring EMA, which has industry professionals buzzing from coast to coast." He concluded, "In addition to our phenomenal line-up of speakers, networking events, educational sessions and entertainers, we have a few surprises planned - which we are sure no one will ever forget. It's about time - for the industry to come together to build business efficiencies and celebrate the return of group business."

The EMA is a three-day event that brings together prequalified corporate and association meeting professionals with leaders in the luxury hotel industry. It features hundreds of prescheduled one-on-one meetings arranged via EMI's FaceTimeTM Appointment Scheduler, continuing education sessions for CMP credit, and unique networking opportunities.

In addition to these business-building activities, this year's Spring EMA will give attendees the chance to hear and learn firsthand from Tony Abou-Ganim - author of The Modern Mixologist, Food Network star, and an internationally recognized master of cocktail development.

An additional "special surprise" is planned, a trip to Rock 'n' Roll Fantasy Camp - a team-building activity which will have conference attendees rocking in their seats . . . and on stage!

Finally, attendees will learn more about an exciting development, the availability of Elite Meetings magazine in 223 locations at major airports across the United States.

The Cosmopolitan of Las Vegas, a new 2,995-room casino-resort in the heart of the Las Vegas Strip, is the host of the coveted EMA. Comprised of two 50-story towers across 8.7 acres of land, The Cosmopolitan features oversized residential style living space and expansive one-of-a-kind private terraces. The resort offers close to 700,000 square feet of flexible indoor and outdoor meeting space, making it an ideal venue for meetings, conventions and events.

Renowned Speakers and Information Galore
Elite is especially proud to welcome a group of uniquely informative speakers, industry leaders and experts to the Spring EMA, including:

Deborah Sexton - President and CEO, Professional Convention Management Association (PCMA)

Named one of Meeting News' 25 most powerful people in the meetings industry four different years and inducted into the BizBash Chicago Hall of Fame, Deborah L. Sexton's impressive list of accolades reflect a stellar 30-year career in the meetings and conventions arena. Currently president and CEO of the Professional Convention Management Association (PCMA) as well as president of its Education Forum, Sexton also serves on the Advisory Boards of the University of Central Florida, Rosen College of Hospitality and Chicago's Kendall College.

John Vanderslice - Global Head of Luxury & Lifestyle Brands, Hilton Worldwide

John Vanderslice, global head of luxury & lifestyle brands for Hilton Worldwide oversees the Conrad and Waldorf Astoria Hotels & Resorts brands. Since joining Hilton Worldwide in September 2009, he has developed brand positioning, innovative programming, and a world-class operation for each brand. As a result, Hilton has become one of the luxury space's fastest growing hotel companies. Prior to joining Hilton, he served as president and chief executive officer for Club Med Americas, and as chief executive officer for Miraval Spa in Tucson, Arizona, where he successfully transformed the 13-year-old spa into a top-ranked lifestyle resort.

Kimberly Meyer - Founder, Meetings Analytics

Kimberly Meyer is the founder and CEO of Meetings Analytics, a boutique consultancy working with global corporations to significantly reduce meetings spend and related operational costs through sophisticated reporting, analytics and process improvement. She is an accomplished meetings industry executive who has worked on numerous Fortune 200 meetings programs, served as VP of Professional Development for MPI, and managed 13 acquisitions of meetings, event production, tradeshow, and related companies. Kimberly also serves in an advisory capacity to IMEX America, America's worldwide exhibition for incentive travel, meetings, and events.

Michelle Crosby, Ph.D. - Principal, Crosby Consulting LLC

Michelle Crosby is an industrial/organizational psychologist and human resources professional with more than 20 years of practical experience in human resources consulting and corporate leadership roles. She is the founder and principal of Crosby Consulting LLC, an HR consulting firm focused on the strategic advantage organizations gain from their people and the special role that leadership, talent, and culture play in creating organizational effectiveness. Before launching her own consulting practice, Michelle served as head of HR for such organizations as Starwood Hotels & Resorts Worldwide.

About the Elite Meetings Alliance (EMA)
The EMA is a three-day, invitation-only event that brings together prequalified corporate and association meeting professionals with leaders in the luxury hotel industry to cultivate relationships and build business. Featured are private, personalized business development meetings, continuing education breakout sessions for CMP credit, and unique networking activities.

For more information on the EMA, contact or call (805) 879-4485.

About Elite Meetings International
Based in Santa Barbara, Elite Meetings International (EMI) provides integrated solutions to enhance the performance of meeting and hospitality professionals. EMI supports this community through a combination of innovative technology, direct sales support, customized marketing programs and face-to-face business-building events. Additionally, serves as a commission-free RFP-generating tool and a comprehensive vehicle for sourcing luxury, upper-upscale and upscale properties. EMI’s innovations include FaceTimeTM Appointment Scheduler ( a sought after program for helping conference attendees identify synergies, manage appointments and make direct connections with one another; and SpeedRFPTM (, a new time-saving product for creating, submitting, and managing RFPs online. For additional information, please visit or call 805-730-1000.