Willard InterContinental Hotel

The Historic Luxury Hotel introduces Unique Carita Treatments and Products

Washington D.C., January 28, 2008 -- Carita is pleased to announce the partnership with The Willard InterContinental Washington, D.C. The hand-selected collection of Carita products and treatments in the state-of-the-art I Spa at the Willard will debut January 30. "This is an excellent good match for our spa," comments Annie Gaye, Director at the I Spa. "The purity and quality of Carita products will provide our clients with the superior results they expect from our world-class I Spa experience."

The two new treatments introduced to the spa promote anti-aging and well-being: The Carita Essential, priced at $165, is a customizable facial that works to address individual needs of the skin. The procedures include: Essential Softness for sensitive skin, Essential Hydration for dehydrated skin, Essential Pureness for oily and combination skin, Essential Nourishing for dry skin, Essential Firmness for mature skin and Essential After-Sun for skin exposed to sun. The Carita Anti-Aging Renovateur, priced at $230, is an exceptional treatment that smoothes fine lines and wrinkles and firms and tones the skin.

Carita Essential
Customized for mature, dry, oily, dehydrated, sun-damaged, or sensitive skin types, Carita Essential's 60-minute treatment promotes relaxation and incorporates exfoliation, drainage techniques, massage and contouring through a nine-step process. There is an Essential solution for every skin type:
Softness - utilizes the desensitizing properties of Cotton collection, to offer emergency care for sensitive skin
Hydration - features Ideal Hydration for continuous moisturizing
Pureness - utilizes Purifying Serum and Powder Mask to clarify congested skin
Firmness - features Pearl of Youth collection to firm, tone and smooth the skin
Nourishing - boasts Rice collection, rich in nutritive and restorative ingredients to instantly smooth and rebalance dry to very dry skin
After-Sun - utilizes a mixture of specialized products including Radiant Serum to repair damaged skin
Carita Anti-Aging Renovateur This specialized 90-minute anti-aging facial is designed for women looking for a visible and instant lifting effect. Skin is firmed, fine lines and wrinkles are smoothed and the complexion is more radiant. The treatment features the Progessif Collection and ends with an application of the luxurious Perfect Cream for Body, created with genuine gold particles that revitalize, tone and firm skin.
Firms the skin
Helps correct signs of aging on face and body
Energizes and stimulates to help mature skin regain youthfulness

About Carita
Carita products are specially formulated to allow each woman to express her beauty through daily anti-aging rituals that reveal uniqueness and unveil charm. Carita's definition of global beauty is that of simple sophistication. The product line allows women to discover a new level of skincare with a luxurious and innovative range of anti-aging face, body and hair care products. The unique fusion of science and nature makes Carita the anti-aging skincare secret of some of the world's most beautiful women for over half a century.

About the I Spa at the Willard
The elegant I Spa at the Willard provides guests with an intimate, exclusive and rejuvenating experience by offering 25 diverse treatments, each one designed to pamper and delight the senses. The I Spa offers 11 massage treatments ranging from traditional to specialized. Body and facial treatments feature high-end luxurious products, hand selected to heal the body and mind.

About the Willard InterContinental Hotel
A landmark hotel, the Willard InterContinental Washington combines heritage and luxury with contemporary comfort and modern technologies. Located on Pennsylvania Avenue in the heart of the nation's capital, just two blocks from the White House, near the Smithsonian museums and D.C.'s downtown business and theatre district. It is the hotel of choice for heads of state and leaders of the world's business, cultural, social and political sectors. The Willard enjoys its historic position as a major force in the social and political life of Washington D.C. The hotel has embarked on a Sustainability program entitled, "Willard InterContinental - The Next 100 Years." The holistic plan is comprised of interwoven sustainable projects designed for a luxurious urban hospitality experience in harmony with social and ecological consciousness. Willard InterContinental Washington D.C. 1401 Pennsylvania Avenue N.W Washington D.C. 20004, for reservations call 202-628-9100, 1-800-827-1747, Web site: www.washington.intercontinental.com