The Broadmoor

COLORADO SPRINGS, Colo.-- Great ideas need room to breathe so they can take on a life of their own. And at The Broadmoor in Colorado Springs, ideas have taken flight since 1918, born from some of the world's great minds and nurtured in the rarefied air of the Colorado Rockies. So it should be no surprise that yet another great meetings idea is arising from The Broadmoor: The Broadmoor Meetings Blog and the Meetings at The Broadmoor Facebook page.

We want to create places where like-minded professionals can not only learn about what'€™s available at The Broadmoor, but also gain valuable information and advice on how to stage the perfect meeting, wherever they might be planning to execute.

Launched to support meetings professionals, The Broadmoor Meetings Blog (www.thebroadmoormeetingsblog.com) and Facebook page (www.facebook.com/meetingsatthebroadmoor) provide valuable information to meetings planners and others interested in The Broadmoor'™s meetings capabilities and ways to increase attendance and productivity at meetings. In addition, the platforms feature interesting industry news, feedback from attendees at The Broadmoor meetings and conferences, unique and compelling content and expert advice from the talented associates at The Broadmoor.

€œAt The Broadmoor, we understand the challenges of planning the perfect meeting or conference. That's why we'€™ve launched these new platforms,€ says John Rovie, Director of Sales. œWe want to create places where like-minded professionals can not only learn about what'€™s available at The Broadmoor, but also gain valuable information and advice on how to stage the perfect meeting, wherever they might be planning to execute.

Visit The Broadmoor Meetings Blog (www.thebroadmoormeetingsblog.com) and Facebook page (www.facebook.com/meetingsatthebroadmoor) for more information on how to elevate your meetings and conventions at The Broadmoor. It'™s where great minds gather and even greater ideas take flight.

Contact:

Allison Scott, Director of Communications, ascott@broadmoor.com 719.577.5718

MCLEAN, VA (May 4, 2010) - The Hospitality Sales and Marketing Association International (HSMAI), along with presenting sponsor Fareed Zapala Koepke, awarded John Washko, senior vice president of sales and marketing at The Broadmoor, the first annual HSMAI Resort Marketer of the Year recognition. HSMAI announced the inaugural HSMAI Resort Marketer of the Year award at the HSMAI Resort Business Summit & Customer Connection, May 3-4, 2010, at PGA National Resort & Spa in Palm Beach Gardens, Fla.

"In a time when The Broadmoor and the hospitality industry as a whole faced huge challenges, John worked behind the scenes to do what had to be done to bring business in, fill rooms and ultimately keep The Broadmoor staff working," said John Fareed, partner at Fareed Zapala Koepke. "We are proud to celebrate his achievements as an exemplary resort marketing professional."

Washko leads the sales and marketing team at The Broadmoor and brings 28 years of hospitality experience to his position. He has served as National Sales Manager for PGA National Resort and Spa in Florida, later moving to the 2,300-room Atlantis and Ocean Club resorts before joining The Broadmoor.

"I am truly humbled as there are so many great ideas out there," said Washko. "I thank all of you for the inspiration and the honor."

A five-judge panel of experts in the field of resort marketing, consisting of board members of HSMAI's Resort Marketing Special Interest Group and representatives from Fareed Zapala Koepke evaluated entries and selected the recipient.

Resort sales and marketing leaders are attending HSMAI's Resort Business Summit & Customer Connection, along with leading meeting, event, and incentive planners. The Resort Business Summit provides sales and marketing professionals actionable ideas to implement immediately to address the hottest issues of the moment, including Using Social Media as a Business Development Tool and Generating Revenue in a Slow and Recovering Economy. The agenda also includes a keynote address by Trend Analyst at Ubercool, Michael Tchong, discussing a range of trends affecting the resort business, from consumer behavior and group business to social media and online marketing. Attendees are also taking part in an interactive customer event connecting meeting and incentive professionals with resort executives.

For more information about the HSMAI Resort Business Summit & Customer Connection, and HSMAI's resources for resort sales and marketing professionals, visit www.resortmarketing.org.

The Broadmoor continues to improve with additional renovations for 2010

Colorado Springs, Colorado (March 19, 2010)...It is not a surprise. The downturn in the economic climate has put most hotel construction and renovation in a deep freeze. Few properties are moving forward with capital expenditures geared at improving the overall guest experience and enhancing meeting space. However, that is not the case at The Broadmoor.

Work began in December, 2009 on three projects totaling $7.5 million that are directly aimed at future guest and meeting experiences, and they are all taking place in Broadmoor West and West Tower.

WestTower - Guest Room Renovation

The WestTower opened in 1995. The building highlights some of the best mountain, lake and golf course views on the property. The 148 rooms and suites of West Tower now feature all new FF&E (furniture, fixtures and equipment) including carpet, wall covering, draperies, fabrics, paint, artwork, new higher end furnishings, new bright work, televisions and shower assist bars in the baths. The exquisite Gaylord Suite sports all new custom furnishings, carpet, draperies and bedding, in addition to a new dining room area and beautifully appointed furniture and planters on its expansive outdoor deck.

Broadmoor West Lobby

Originally opened in 1976 and completely renovated and expanded in 2000, Broadmoor West will also sport a new look including new carpet, paint and furnishings for the all lobby areas as well as the popular West Lobby Bar. In addition, the Lobby Bar's outdoor seating is being expanded with new furnishings and outdoor heaters.

Broadmoor West Meeting Rooms

Designed to enhance a Broadmoor meeting experience, the newly renovated West meeting rooms feature high quality décor, technological capability and diverse functionality with the addition of four new meeting / conference rooms that include a new pre-function area with a custom designed and beautifully appointed break area. All existing meeting rooms are redone to include new ceiling mounted video projectors and drop down video screens. The public areas, corridors and restrooms are completely renovated and all meeting space in Broadmoor West have new ceilings, lighting, wall covering, carpet, mill work and trim.

The Broadmoor is the longest-running consecutive winner of both the AAA Five-Diamond and the Forbes/Mobil Travel Guide Five-Star awards.

Colorado Springs, CO (October 26, 2009)...Colorado Springs convention and visitors bureau, Experience Colorado Springs, held its annual awards October 22. The CVB's President and CEO Terry Sullivan, and Board Chair Susan Edmondson presented the Sustainability Award as Colorado Springs' "Green Leader" to The Broadmoor's Recycling Manager Sunny Pressler and Vice President of Sales and Marketing John Washko.

"The Broadmoor has shown strong leadership in the community and the industry," said Sullivan, "setting the standard for how properties can be proactive in reducing their environmental impact while still maintaining a superior product and customer service."

The award recognized The Broadmoor on a number of environmental fronts. Just a few of the efforts include:

* A state-of-the-art Energy Management System which controls lighting, heating, cooling systems, space temperatures, demand cycling and many life safety functions through out the resort.

* A waste heat recovery unit for the laundry system that recovers heat from the wash cycle to pre-heat the cold water, making a significant reduction in natural gas usage.

* New chilled water balance system that maximizes the efficiency of the chilled water supply to various locations throughout the resort.

* Conversion of incandescent lighting for more than 35,000 light fixtures to efficient T8, T5, Biax, CFL's cold cathode fluorescents and LED's leading to improved light levels and reduced energy costs and reducing electrical consumption by 13 %.

* Installation of four cardboard balers to handle boxes.

* Recycle dumpsters for commingle and a dumpster for aluminum.

* Thirty large plastic recycle totes with attached lids.

* All cooking grease contained in 55 gallon drums to be recycled into bio-diesel.

* All refuse metals including copper, brass aluminum cans are recycled.

* Ice machines hooked up to closed loop condenser water, eliminating flow through usage.

* All irrigation systems upgraded to include vast drip irrigation systems, rain monitoring systems and remote computer controlled operation.

* Toilets in all guest rooms converted to low-flow and showers are flow-restricted.

"When Spencer Penrose built The Broadmoor 91 years ago, he chose the area for its pristine beauty at the entryway to the Colorado Rocky Mountains," said John Washko. "We feel it is our responsibility to continue to do what we can to reduce our carbon footprint and help maintain the environmental legacy of the resort, the city and the state of Colorado. We have come a long way in the past few years; we are dedicated to continuing our efforts as we move towards our centennial."

We Perform. Or it's Free.

Colorado Springs, Colo. (March 3, 2009) - In an unprecedented move, The Broadmoor announced today that they will stand behind their service, staff and facilities by providing a guarantee for new group business held in 2009 and 2010: If your Broadmoor meeting doesn't deliver superior value in service, facilities and quality, the master account will be waived.
The Broadmoor promise is simple. It is steadfast.

"We feel that in difficult times it is more important than ever to bring people together," says Steve Bartolin, President and CEO. "At the same time, organizations want to be certain they are making a responsible decision in doing so. I can't think of a better way to assure that decision then by guaranteeing the outcome, or the entire meeting is free. To my knowledge, this has never been done before and it demonstrates the confidence we have in our staff."

Colorado Springs, CO (January 30, 2008)...The BROADMOOR was honored with a Mobil Five-Star Award for the 48th consecutive year, making it the longest-running holder of the award. The Mobil Travel Guide Five-Star rating system provides one of the most comprehensive evaluation systems of hotels, restaurants and spas in the world and celebrates 50 years in 2008.

"We are thrilled to share this landmark year with travelers across the world and look forward to another fantastic 50 years," said Shane O'Flaherty, President and CEO for Mobil Travel Guide.

Since 1958, Mobil Travel Guide's rating process has been based on more than 750 standardized criteria for hotels, more than 250 for restaurants, and more recently 450 different criteria for spas. The process begins with a facility inspection that considers every aspect of the property, including its overall cleanliness, condition and location. To achieve Mobil Four- and Five-Star status, properties must then meet or exceed Mobil's bar setting service standards, which are determined through an unannounced, undercover service evaluation conducted by Mobil Travel Guide's expert inspectors.

"We are extremely honored to, once again, be the recipient of the Mobil Five-Star Award," said Steve Bartolin, president and CEO of The BROADMOOR. "Maintaining a 48 year run as a Five-Star property is a true testament to our exceptional staff and speaks strongly to our commitment in providing the best in service to our guests and to our community."

The BROADMOOR is situated on 3,000 acres in Colorado Springs at the foothills of the Rockies. The resort features 700 rooms and suites, 14 restaurants, cafs and lounges, a full-service spa, three championship golf courses, award-winning tennis, shopping and a host of recreational, educational and cultural venues nearby.

Colorado Springs, Colo. (July 10, 2008) - Chef Greg Barnhill is the newest addition to The BROADMOOR's food and beverage team. Coming to the award-winning Charles Court restaurant from Beaver Creek Lodge in Vail, CO, Chef Barnhill is a 25-year culinary veteran.

"Chef Barnhill's culinary talents are a perfect match for the American-style cuisine for which Charles Court is known," says C.W. Craig Reed, Director of Food & Beverage. "We are thrilled to have this talented chef join us as we continue to make The BROADMOOR's food and beverage program the best in the nation."

Prior to his time in Vail, Chef Barnhill served patrons of Zoka's, a natural and organic restaurant in the mountain village of Pine, CO. He was also executive chef at the Denver Athletic Club, Yia Yia Euro Bistro's, The Denver Botanic Gardens, the 90 luxury suites at Mile High Stadium (during his time with Three Tomatoes Catering), and was on the executive chef for the opening of the California Caf in Denver. Chef Barnhill also worked for some of Ft. Lauderdale's large and famous waterfront seafood restaurants, as executive chef, including, Charley's Crab and the California Caf at the Hyatt Regency Pier 66 Hotel. While at the California Caf the Miami Herald awarded the restaurant four stars and the Ft. Lauderdale Sun Sentinel named Chef Barnhill the inventor of "Califlorida" cuisine. Under his direction the restaurant won "Best Food" at the Sarasota Wine and Food Festival, Art a la Carte, and Cuisine in the Clouds events. Chef Barnhill also worked with the NFL at the 1995 Super Bowl, and participated in the Taste of the NFL. Additionally, Barnhill helped create British Airways' in-flight menus from Miami to London and consulted on several restaurant projects in the Bahamas. With a knack for seafood and a talent for combining opposing textures and flavors, Chef Barnhill is a savory and sweet addition to the renowned teams at Charles Court and The Broadmoor.

Passkey,The BROADMOOR and BROADMOOR Connection Partner Properties Allow Meeting Planners to Consistently Execute Successful Group Events of all Sizes

Boston, MA " May 19, 2008 " Passkey, the worldwide leader in online group reservations, today announced that The BROADMOOR, a premier meeting location that is the longest-running consecutive winner of both the AAA Five-Diamond and the Mobil Travel Guide Five-Star awards, has chosen Passkey as their preferred group booking engine. Together The BROADMOOR, BROADMOOR Connection, an alliance of partner high-end meeting properties, and Passkey will offer meeting planners the tools and facilities they need to more easily plan and execute successful meetings of any size.

The BROADMOOR, a luxurious retreat located in Colorado Springs, features 700 rooms and suites. The retreat includes BROADMOOR Hall, a 60,000 square foot, pillarless ballroom which is adjacent to Colorado Hall and the International Center. These facilities create a unique enclave called The BROADMOOR Event Center Complex offering almost 100,000 square feet of meeting space. To attract groups requiring an even larger venue, The BROADMOOR created BROADMOOR Connection, a unique alliance of properties that include the Cheyenne Mountain Resort, Hilton DoubleTree World Arena, and the Crowne Plaza Colorado Springs Hotel. BROADMOOR Connection can collectively accommodate upwards of 1,700 attendees.

We listened to our meeting planners, said John Washko, vice president of Sales & Marketing, The BROADMOOR, and now with Passkey we have a complete and easy-to-use group solution that replaces our previous system, which offered planners limited functionality. The creation of BROADMOOR Connection transformed the meeting capabilities of this facility, giving us the flexibility to serve planners looking to hold any size event, and experience The BROADMOOR firsthand. Passkey is our last piece of the puzzle " now we can do it all.

With Passkey, The BROADMOOR streamlines the booking process by giving event attendees the freedom to make or modify reservations online anytime, while simultaneously automating key processes for the hotel staff, which translates into greater operational efficiency and superior customer satisfaction. For meeting planners Passkey offers RegLink, an innovative capability that seamlessly links the planners preferred registration tool to Passkey, which alleviates the attrition risk and book-arounds, while maximizing room block pick-up. Passkey also delivers planners SmartAlerts, an e-mail alert system that automatically delivers vital event information at critical event milestones, allowing them to track and manage their events with great ease and to maximize the return on event housing investment.

With its selection of Passkey, The BROADMOOR team has shown a clear commitment to making their unique property the place that meeting planners turn to for any group meetings, said Greg Pesik, president and CEO of Passkey. With the Passkey solution, The BROADMOOR delivers meeting planners tools that simplify once a labor-intensive, time consuming process. In the end this ensures that all events go as planned and that planners as well as group attendees are repeat, satisfied customers.