Se San Diego Hotel

Seasoned travelers recognize the unmistakable imprint of luxury at the Se San Diego Hotel, a sophisticated new property in the heart of San Diego’s financial district. The interiors infuse Pacific Rim aesthetics equally suited to high-end incentives and corporate events.

Within the soaring 23-story glass-and-steel structure waits a one-of-a-kind experience inspired by sensual pleasures. A 900-pound bronze door pivots open to the lobby, where black ebony columns, Shanghai pavers, Nepali carpets, and sumptuous upholstery infuse the public areas with the serenity of the Far East. A floating staircase and wall-spanning art installation add an urban edge to the lobby’s Asian-inspired vibe.

Multicultural comforts continue in the 184 guest rooms and suites, which feature Brazilian walnut floors, Zen-inspired furnishings, Jerusalem-stone baths, and floor-to-ceiling windows. The yin and yang of light and dark, smooth and rough, soft and sleek set off the meeting and event space as well, from the ballroom’s soaring ceiling, expansive windows, and a three-story atrium to a boardroom, screening room, recording studio, and six versatile breakout rooms.

Meanwhile, The Se Spa combines indulgent treatments with the aesthetic influence of the Silk Road. The spa experience aims to impart the ultimate in balance and focus. High overhead, an Asian-inspired rooftop terrace extends the philosophy with an infinity-edge pool, pool bar, lounge beds, and private cabanas.

VALUE-PACKED GROUP RATES AT DOWNTOWN GASLAMP'S NEW SE SAN DIEGO HOTEL

Start	End	Rooms	Rate
4/22/10	12/31/10	50+	From $159

Posted Feb 9, 2010 by Elite News Team
Subscribe - RSS Feed SAN DIEGO--February 9, 2010 --Sè San Diego Hotel, the premier 184-room luxury hotel located in downtown San Diego, has added three new hires to the executive team. Joe Velasquez has been named Director of Sales and Marketing, Nicola Gabriele joins as General Manager of Suite & Tender, and Reg MacDonald has been added as Director of Nightlife and Entertainment, a newly created positioned.

Velasquez, a 21-year veteran of the hotel and hospitality industry, will manage all sales and marketing initiatives for the property and will oversee group business reservations for the 20,000 square-feet of event space, including the Grand Ballroom and seven conference rooms. Most recently, Velasquez was Director of Sales and Marketing at the Loews Coronado Bay Resort, where he oversaw marketing, sales and public relations efforts. Previously, he was the Director of Sales at the Phoenician Resort in Scottsdale, AZ, and Director of Sales and Marketing at the Fairmont Scottsdale Princess Resort.

Nicola Gabriele, Suite & Tender's General Manager, will oversee the daily management of the gourmet restaurant and will manage and train the staff. Gabriele has over 10 years of experience in the restaurant industry, including positions as General Manager at Donovan's Steak & Chop House and Manager at the Palm Restaurant, both in San Diego, Ca.

Reg MacDonald, Sè San Diego Hotel's new Director of Nightlife and Entertainment, will oversee operations, promotions and management for Siren Pool Bar and UberLounge and the ground floor bar of the hotel. MacDonald has concepted, designed, owned and managed several Los Angeles nightlife venues, including Nacional, Tokio, an Asian fusion style restaurant and nightclub, and Tinto Tapas Espana.

For more information on Sè San Diego Hotel, please visit www.sesandiego.com.

About Sè San Diego Hotel

Sè San Diego Hotel is a 184-room premier luxury hotel located in downtown San Diego's financial district. The property features world-class amenities including rooms with 180-degree views of city, ocean and bay, Luxe Suites with full Italian kitchens and balconies and in-room epicurean dining service. The hotel also has a 5,500 square-foot spa, Sè Spa, which offers 9 personal treatment rooms and a design and menu inspired by the Silk Road. The 7,000 square foot pool deck and lounge, Siren, offers weekend entertainment, including Cirque style acrobats, and a signature molecular cocktail menu. The gourmet restaurant, Suite & Tender, is a sophisticated take on the American steakhouse. For more information, please visit http://www.sesandiego.com or call 619-515-3000. Posted Aug 11, 2009 by Keli T
Subscribe - RSS Feed S San Diego Hotel is offering amazing group rates for bookings in August and September of 2009! Book now and receive group rates starting at $149!!! Come experience what all the buzz is about! For inquiries, please contact our Sales Office @ (619) 515-3020.

http://www.elitemeetings.com/property/s-san-diego-hotel/ Posted Dec 23, 2008 by Elite News Team
Subscribe - RSS Feed SAN DIEGO - December 23, 2008 - Today, Fifth Ave. Partners Llc., owners and developers of the hotel, Setai San Diego, are proud to announce that beginning Monday, Dec. 22, 2008 the property currently named Setai San Diego will be renamed S San Diego.

The Setai Miami is currently owned by Lehman Brothers. Due to the uncertainty of this ownership, Fifth Ave. Partners Llc. determined that a new hotel name and brand would be best for its development.

The developers believe the meaning of the Chinese word S " colour, look, quality; expression, sensuality and physical attraction - better represents the level of design, art and experience that will be unique to the San Diego property and long-term vision of the company.

The creation of the S hotel brand also supports the owners desire to have complete freedom to independently create and manage their investments. Fifth Ave. Partners Llc. are currently in advanced planning stages for additional S hotels in the Western US and internationally.

S San Diego is a 184-room premier luxury hotel located in downtown San Diegos financial district. The property features world-class amenities including rooms with 180-degree views of city, ocean and bay, Luxe Suites with full Italian kitchens and balconies, a sleep concierge and in-room captain service. The hotel also offers a 5,500 square-foot spa, 7,000 square foot pool deck and pool, 20,000 square feet of event and meeting space, the largest penthouse on the West Coast, a screening room and a state-of-the-art recording studio


.
Contact:

Bailey Gardiner
Maya Ben-Yehuda
619-295-8232 Posted Dec 10, 2008 by Elite News Team
Subscribe - RSS Feed UniFocus Business Intelligence Brings Together All Survey Analytics

DALLAS-DECEMBER 10, 2008 - UniFocus, a global pioneer in the hospitality industry for performance, workforce management and feedback solutions, announced a new partnership with Setai San Diego to utilize the firms suite of business intelligence tools. The new 184-room premier luxury hotel chose to partner with UniFocus because of its proven track record for correlating survey results from guests, employees and meeting planners; and factoring in mystery evaluations to produce meaningful knowledge that can measurably drive profitability.

The UniFocus survey tools that Setai San Diego will be utilizing include GUESTScope, MEETINGScope and STAFFScope. Feedback outcomes from guests, meeting planners and staff are analytically correlated to generate actionable information and then juxtaposed against mystery evaluations with SERVICEScope to compare standards with actual perceptions. Together these systems create integrated business intelligence and can also be augmented with UniFocus performance analysis and action-tracking technologies.

Setai San Diego opens this month; the 23-story steel and glass structure includes 37 suites, three penthouse suites and 20,000 square feet of event and meeting space, a world-class spa plus many other lavish amenities. Part of the Preferred Hotel Group, Setai San Diego intends to bring the beauty, sophistication and experience of the world's most luxurious contemporary hotels to downtown San Diego.

We are delighted to announce our new partnership with UniFocus, said General Manager Craig Waterman. Setai San Diego offers discerning guests and business-savvy meeting planners the highest standards in service, event space, design and amenities. We want to ensure Setai San Diego delivers on its promise by collecting the most reliable business intelligence about our associates, guests and meeting planners.

UniFocus developed its feedback technologies for guests, employees and meeting planners so that each component can be utilized separately and benchmarked or used together as an integrated business intelligence solution. Information is created from survey analytics in an easy to understand and actionable format. A unique mystery evaluation process provides additional clarity into how service standards relate to employee attitudes and guest satisfaction, examining dimensions of service such as knowledge, communication, timeliness or quality.

We are excited about our partnership with Setai San Diego to help them fully engage their associates to wow their guests and meeting planners, said Mark Heymann, President and CEO of UniFocus. Many of our clients understand that a dazzling experience hooks guests and keeps them coming back. Its often not enough to hit your service standards, because you may not be impacting perceptions enough to create rock-solid loyalty.

Our survey analytics can be correlated with mystery evaluations so that hoteliers make the connection between standards and perceptions, providing revealing insight, Heymann continued. Then by sharing this actionable knowledge across the organization you can involve your staff to make the kind of impressions on guests and meeting planners that inspire them to recommend and to keep returning as loyal customers.

UniFocus loyalty management systems include:

* GUESTScope "one of the most advanced survey technologies available for gathering and evaluating guest feedback with questions designed to increase response rate. Assessment of value based on the impact of rate or length of stay, coupled with other key drivers of satisfaction, enable you to maximize the guest experience and ensure high levels of intent to return/recommend.
* STAFFScope "a scientifically developed system of gathering, analyzing and acting upon critical staff issues utilizing short, straightforward questions. STAFFScope allows you to correlate survey results with guest feedback and triangulate attitudinal, behavioral and demographic factors to effect positive change that re-engages your staff for improved performance and loyalty.
* MEETINGScope "the most advanced system available for gathering critical meeting planner feedback during the entire event process, from start to finish. Its analytical database clearly shows your strengths and weaknesses, enabling you to align the right staff with the right meetings"and beat the competition.
* SERVICEScope "a relational system developed by UniFocus that utilizes the industrys most qualified certified evaluators and technologies to find out how service standards relate to perceptions and how employee attitudes impact service delivery and guest satisfaction. Posted Nov 24, 2008 by Elite News Team
Subscribe - RSS Feed FOR IMMEDIATE RELEASE
October 7, 2008

Team will lead opening of luxury Downtown San Diego hotel later this year

San Diego, CA " Setai San Diego, a premier 184-room luxury hotel located in downtown San Diego, has announced the executive team to oversee the opening and operations of the $150 million property. As previously announced, Craig Waterman will lead the team as general manager. Joining him is Director of Sales and Marketing Tohnia Miller, Hotel Manager Steve Gomez, Spa Director Michelle Frye and Executive Chef Anthony Calamari. Setai San Diego will open in late 2008 and includes a 5,500 square-foot spa, 20,000 square-feet of event space, a restaurant, pool deck and lounge, and the most exclusive three-story penthouse on the West Coast.

Waterman, a 22-year veteran of the luxury hotel industry, will oversee all daily operations for the entire property and ensure the needs of every guest are anticipated and met. Most recently, he served as general manager at the Four-Diamond Water Color Inn & Resort in Santa Rosa Beach, Florida. Previously, he was general manager at the famous Miami Shore Club.

Collaborating closely with Waterman is Tohnia Miller, director of sales and marketing. In her role, Miller manages all sales and marketing initiatives and oversees group business reservations for the 20,000 square-feet of event space. Setai San Diegos meeting space includes the Grand Setai Ballroom, seven conference rooms, a private screening room and a recording studio. Miller served as general manager of the Mosiac Hotel in Beverly Hills and was responsible for overseeing all sales and marketing efforts. She brings over 20 years in the hospitality industry.

Steve Gomez, Setai San Diegos hotel manager will oversee the daily management of the hotel. He will work closely with hotel staff to ensure exceptional customer service. Prior to joining the Setai San Diego team, Gomez was assistant general manager at the prestigious Rancho Bernardo Inn. Before that he was director of room operations at the Pebble Beach Resort in Monterey, California.

As spa director, Michelle Frye worked hand in hand with the spa team to develop unique services for SPA at SETAI SAN DIEGO. Treatments have been created with Indian, Japanese and Southeast Asian influences. Frye has served eight years in the spa field and 17 years in the hospitality industry. Previously, she was spa director at the Pacific Waters Spa at the Hyatt Regency Huntington Beach Resort and Spa. Frye also served as assistant spa director at the Grand Hyatt Kauai Resort & Spa.

With 12 years of culinary experience, Anthony Calamari brings his training in French and Californian cuisine to the hotels food and beverage program. After earning his culinary degree at Tante Marias Cooking School, Calamari traveled abroad to Europe where he cultivated his unique style and flavor. Most recently he was the Executive Chef at Cielo Restaurant at the Ventana Inn & Spa, Big Sur, California, which was included in Cond Nast Travelers Hot List 2006.
Rounding out the executive team are Director of Finance Joe Harvey and Director of Human Resources Mike Nowland.

The Setai San Diego will offer ultra-chic, world-class amenities, sophisticated design and a luxurious destination for discerning travelers. For further information on Setai San Diego please visit www.setaisandiego.com or call 619.515.3000. Posted Nov 11, 2008 by Elite Concierge
Subscribe - RSS Feed SAN DIEGO (December 15, 2008) -- This December, San Diegos Gaslamp District will welcome the new destination for the best in dining and nightlife. Suite & Tender, opening in the glamorous Setai San Diego Hotel, will feature the cuisine of James Beard Award-winning Chef Christopher Lee. Suite & Tender will be the scene for locals and travelers alike.

The Dining Experience
The food and atmosphere will be a softer, more sophisticated take on the typical steakhouse.

We are creating a dining experience based on each guests personal taste and desire. Most restaurants put restrictions on preparations and portions. We want our guests to decide, explains Kelley Jones, managing partner. The concept for the dining experience is based on gastro-tourism, where travelers and diners alike have the chance to create an experience that is completely unique and their own. Our mantra at Suite & Tender is always the answer is yes, what is the request?

To create the menu, Chef Lee considered the citys oceanfront location and the communitys appreciation of healthy living, organic produce and the freshest local seafood. Im very excited to bring my culinary perspective to such a dynamic establishment as Suite & Tender, said Lee. The opportunity to work with such fresh ingredients, harvested, caught, or grown locally, is always inspiring. Im looking forward to applying my version of sophisticated, New American cuisine to this gorgeous location in the Setai San Diego.

As part of the gastro-tourism concept, Suite & Tender will be based on choices and moving away from restrictive restaurant standards and rules, creating a personal journey for the guests. This begins with the menu and continues throughout the dining experience with a series of unique choices.

The menu is divided between Ocean, Land and Suite & Tender, which is a more unique version of the classic surf and turf. Signature menu items include a Create your Own Raw Bar with choices of oysters, shrimp, king crab, lobster tail, stone crab and clams all individually priced per piece, Wagyu Beef Sliders, Duck Confit Gratin, Braised Pork Belly vs. Diver Scallop, Alaskan King Crab vs. Veal Tenderloin and classic steak choices including Japanese Kobe Beef.

Unlike any other restaurant in San Diego, Suite & Tender will offer a wine selection beyond comparison that allows guests to sample various wines from a distinguished American-focused wine list, and create their own flights, deciding between a sip, a taste or a bottomless glass.

In line with the gastro-tourism theme, the restaurant will also offer tableside cocktail service, where signature cocktails and spur of the moment combinations are created for each guest based on personal taste and the fresh ingredients of the day. An additional touch that embodies this passion for flexibility includes the custom knife service, allowing diners to select a knife that feels best in their hand.

Chef Lee, who formally trained at San Franciscos California Culinary Academy, worked at Jean-Georges and Daniel before being hand-selected to be the Chef de Cuisine at the Striped Bass in Philadelphia. During this time he was recognized as a 2005 Rising Star Chef of the Year by the James Beard Foundation and a Best New Chef for 2006 by Food & Wine magazine, and Gourmet Magazine named the Striped Bass one of the 50 Best Restaurants. Since taking over the kitchen at Gilt in the Palace Hotel in New York, Lee has led the restaurant to be one of seven restaurants in NYC to receive two Michelin stars from 2009 edition of the lauded culinary guide.

Design
The attention to detail and vibe transcends throughout the restaurant and bar. Designed by renowned interior designer Dodd Mitchell, known for creating the concepts for The Roosevelt Hotel in Hollywood, Cabo Azul in Mexico, Sushi Roku, Katana and Dolce in Los Angeles (to name a few), the interiors incorporate Mitchells signature style: pulling design elements from mother nature, using all natural materials, intertwined with a downtown edge befitting the Gaslamp district.

There is a living green wall opposite a stingray bar with a see-through fireplace into the lobby and columns resembling a haute couture womans dress made of custom made tiles in the bar area. The restaurant is a space created for comfort and intimacy with a certain sex appeal. Organic shell curtains cascade from the second floor restaurant to the bar area below, combining the two spaces and evoking a contrast between the true organic form inspired by nature and solid materials such as edgy steel elements made by artisans.

Management
Suite & Tender is owned and operated by STFB, LLC with Kelley Jones and Tony Angotti as Managing Partners with Fifth Avenue Partners, LLC, the owner of the Setai San Diego. Jones, whose background in hospitality includes opening five of the top 100 grossing restaurants in America, specifically sought the partnership and management expertise of Tony Angotti, who most recently excelled as VP of Food and Beverage at the Mandalay Bay Resort and Casino. Between the two of them, they have opened more than 75 restaurant and nightlife destinations and worked with almost every notable chef of late, including Alain Ducasse, Morimoto, Joel Robuchon, and Tom Colicchio.

About Setai San Diego
The Setai San Diego is a 184-room premier luxury hotel with ultra-chic, world class amenities including rooms with 180-degree views of city, ocean and bay, luxe suites with full Italian kitchens and balconies, a fleet of luxury cars for airport transfers and personal shuttles, a sleep concierge consultation for all guests and in-room captain service. The hotel also offers a 5,500 square foot spa, 7,000 square foot pool deck and pool, screening room and state-of-the-art recording studio.

Media Contact:
Vincent Partners
Sarah Boyd/Kendra Borowski
212-627-3439 ext. 487/402
sarahb@vincentpartners.com
kendrab@vincentpartners.com Posted Nov 11, 2008 by Elite Concierge
Subscribe - RSS Feed San Diego, CA " Setai San Diego, the new 184-room premier luxury hotel located in downtown San Diegos financial district, will open its doors - specifically two custom-made 9,000-pound bronze pivot doors - in early December. Part of the Preferred Hotel Group, Setai San Diego intends to bring the beauty, sophistication and experience of the world's most luxurious contemporary hotels to downtown San Diego.

Designed by the Rockwell Group to be artful in every way, Setai San Diego is a unique extra-sensory experience in art and function, with hundreds of touch points within the new 23-story steel and glass structure. The property will feature luxury amenities such as a world-class spa, gourmet restaurant, exclusive Grand Penthouse, rooftop pool and deck, recording studio, private screening room, and 20,000 square feet of event and meeting space.

Setai San Diego is the perfect destination for an urban retreat, and we are delighted to be able to offer discerning travelers and luxury-seekers the highest standards in service, design, and amenities, said General Manager Craig Waterman.

In a powerful unity of art and function, Setai San Diegos lobby displays objects and textures that will excite the senses. After entering through one of the massive bronze and exotic wood pivot doors, guests are greeted by black ebony columns adorned with turquoise patina beads, teardrop crystals, Nepali carpets, silver leaf covered walls and shagreen upholstery. Four-dimensional art decorates the lobby in addition to a multi-tier silk chandelier that shimmers in columns of light. When guests ascend a floating staircase to the restaurant they will see artist Ken Gangbars ceramic Finn Wave wall installation. The artwork encompasses hundreds of ceramic fins and takes up the entire wall in a fluid, uplifting wave-like motion.

The hotels 184 rooms, including 37 suites and three penthouse suites, incorporate sophisticated luxury, using elements such as fine custom made linens, leather furniture, rich drapery, Jerusalem bone limestone finishes in the bathrooms, Brazilian walnut flooring, and Sapelli woods. Seventeen (17) one-bedroom suites feature generously sized balconies, outfitted with chaise lounges and providing expansive city views. Twenty (20) larger Luxe Suites come equipped with full Italian kitchens, Miele and Sub Zero appliances, full living rooms, balconies, private bedrooms and baths. South-facing suites feature expansive balconies with floor-to-ceiling NanaWall windows, opening to give guests literally an open wall of stunning city, ocean and bay views.

For the jet-setter seeking the height of luxury, Setai San Diego offers three penthouse suites, including a Grand Penthouse, the most exclusive and largest on the West Coast. In addition to numerous custom made features, the 8,000 square-foot Grand Penthouse consists of three bedrooms and three full baths, a full Italian kitchen, dining room, full bar, six flat screen TVs, and a rooftop patio terrace complete with private sundeck, Jacuzzi soaking tub, chaise-lounge beds, water features, a private massage area, and amazing 360 degree views.

Suite & Tender Bar, Lounge and Restaurant at the Setai San Diego is designed to be the scene and dining destination for locals and travelers alike. Featuring the cuisine of James Beard Award-winning Chef Christopher Lee, Suite & Tender will be a softer, more sophisticated take on the typical steakhouse. Based on a gastro-tourism concept where diners have the chance to create an experience that is completely their own, Suite & Tender will focus on choices and eschew restrictive restaurant standards and rules.

The attention to detail and atmosphere transcends throughout the dcor of the restaurant and bar. Designed by renowned interior designer Dodd Mitchell, the interiors incorporate Mitchells signature style; a blending of the everyday with innovative materials to create seductive and unforgettable spaces.

For guests looking to relax and indulge, SPA at SETAI SAN DIEGO, is an urban oasis with nine personal treatment rooms featuring private steam showers, including two specialty suites (double suites) and private VIP lounge. Arriving at SPA at SETAI SAN DIEGO is a personalized experience, where guests are transported into a world of blended traditions and harmony. SPA at SETAI SAN DIEGO will feature design and treatment offerings based on the cultural and aesthetic influences of Southeast Asia, India, Northern Africa and Japan, including the first Moroccan Rasul spa experience in the United States. More than a treatment, Rasul is an Arabic cleansing ritual that exfoliates the skin and draws out impurities from the body. SPA at SETAI SAN DIEGO will offer an entirely organic full-bar and dining menu, highlighting the spas special Spatinis and Blooming Tea Bar, where guests can sip on their choice of exotic and specialty teas.

Setai San Diego guests can also experience the hotels 7,000 square foot pool deck. A large central teak bar, adjacent to the overflowing-edge pool, is surrounded by eight private cabanas, oversized beds and European style chaise lounges. The pool deck, bounded by delicate stone work, also offers a large covered VIP area with an expansive sake and wine bar and intimate lounge seating.

Lastly, Setai San Diego also features 20,000 square feet of high-end meeting room and event space, with such unique touches as a 32-seat private screening room and a professional recording studio. Smaller breakout rooms are flooded with natural light and views of Fifth Avenue, while the two-story Grand Ballroom " with floor to ceiling windows overlooking Sixth Avenue " offers the latest in technology, including ceiling projection, an audiofile sound system, and a suspension lift system capable of holding items of serious weight (signage, acrobats, displays, etc.). The entire space is sheathed in exotic woods, fabrics and textures, complementing the high-touch sensory aesthetic found throughout the hotel.

Located in the center of the financial district in downtown San Diego, Setai San Diego overlooks the historic Gaslamp Quarter, which offers dozens of restaurant, shopping and entertainment options, and is a short walk from both the San Diego Convention Center and Petco Park. Just minutes to San Diegos most popular attractions, including Symphony Hall, historic Balboa Theater, Sea World, Balboa Park, Old Town and the San Diego Zoo, Setai San Diego is also conveniently located a short drive away from San Diegos famous beaches.

Introductory rates start at $300 a night available now through March. For further information or to make a reservation, please visit www.setaisandiego.com or call 619.515.3000.


Media Contact: Carrie Shields, Maya Ben-Yehuda or Bailey Gardiner
619.295.8232 Posted Nov 10, 2008 by Elite Concierge
Subscribe - RSS Feed Suite & Tender Bar, Lounge & Restaurant named dining and bar partner
Thursday, November 06, 2008

Setai San Diego, the new 184-room premier luxury hotel located in downtown San Diegos financial district, will open its doors - specifically two custom-made 9,000-pound bronze pivot doors - in early December. Part of the Preferred Hotel Group, Setai San Diego intends to bring the beauty, sophistication and experience of the world's most luxurious contemporary hotels to downtown San Diego.

Designed by the Rockwell Group to be artful in every way, Setai San Diego is a unique extra-sensory experience in art and function, with hundreds of touch points within the new 23-story steel and glass structure. The property will feature luxury amenities such as a world-class spa, gourmet restaurant, exclusive Grand Penthouse, rooftop pool and deck, recording studio, private screening room, and 20,000 square feet of event and meeting space.

Setai San Diego is the perfect destination for an urban retreat, and we are delighted to be able to offer discerning travelers and luxury-seekers the highest standards in service, design, and amenities, said General Manager Craig Waterman.

In a powerful unity of art and function, Setai San Diegos lobby displays objects and textures that will excite the senses. After entering through one of the massive bronze and exotic wood pivot doors, guests are greeted by black ebony columns adorned with turquoise patina beads, teardrop crystals, Nepali carpets, silver leaf covered walls and shagreen upholstery. Four-dimensional art decorates the lobby in addition to a multi-tier silk chandelier that shimmers in columns of light. When guests ascend a floating staircase to the restaurant they will see artist Ken Gangbars ceramic Finn Wave wall installation. The artwork encompasses hundreds of ceramic fins and takes up the entire wall in a fluid, uplifting wave-like motion.

The hotels 184 rooms, including 37 suites and three penthouse suites, incorporate sophisticated luxury, using elements such as fine custom made linens, leather furniture, rich drapery, Jerusalem bone limestone finishes in the bathrooms, Brazilian walnut flooring, and Sapelli woods. Seventeen (17) one-bedroom suites feature generously sized balconies, outfitted with chaise lounges and providing expansive city views. Twenty (20) larger Luxe Suites come equipped with full Italian kitchens, Miele and Sub Zero appliances, full living rooms, balconies, private bedrooms and baths. South-facing suites feature expansive balconies with floor-to-ceiling NanaWall windows, opening to give guests literally an open wall of stunning city, ocean and bay views.

For the jet-setter seeking the height of luxury, Setai San Diego offers three penthouse suites, including a Grand Penthouse, the most exclusive and largest on the West Coast. In addition to numerous custom made features, the 8,000 square-foot Grand Penthouse consists of three bedrooms and three full baths, a full Italian kitchen, dining room, full bar, six flat screen TVs, and a rooftop patio terrace complete with private sundeck, Jacuzzi soaking tub, chaise-lounge beds, water features, a private massage area, and amazing 360 degree views.

Suite & Tender Bar, Lounge and Restaurant at the Setai San Diego is designed to be the scene and dining destination for locals and travelers alike. Featuring the cuisine of James Beard Award-winning Chef Christopher Lee, Suite & Tender will be a softer, more sophisticated take on the typical steakhouse. Based on a gastro-tourism concept where diners have the chance to create an experience that is completely their own, Suite & Tender will focus on choices and eschew restrictive restaurant standards and rules.

The attention to detail and atmosphere transcends throughout the dcor of the restaurant and bar. Designed by renowned interior designer Dodd Mitchell, the interiors incorporate Mitchells signature style; a blending of the everyday with innovative materials to create seductive and unforgettable spaces.

For guests looking to relax and indulge, SPA at SETAI SAN DIEGO, is an urban oasis with nine personal treatment rooms featuring private steam showers, including two specialty suites (double suites) and private VIP lounge. Arriving at SPA at SETAI SAN DIEGO is a personalized experience, where guests are transported into a world of blended traditions and harmony. SPA at SETAI SAN DIEGO will feature design and treatment offerings based on the cultural and aesthetic influences of Southeast Asia, India, Northern Africa and Japan, including the first Moroccan Rasul spa experience in the United States. More than a treatment, Rasul is an Arabic cleansing ritual that exfoliates the skin and draws out impurities from the body. SPA at SETAI SAN DIEGO will offer an entirely organic full-bar and dining menu, highlighting the spas special Spatinis and Blooming Tea Bar, where guests can sip on their choice of exotic and specialty teas.

Setai San Diego guests can also experience the hotels 7,000 square foot pool deck. A large central teak bar, adjacent to the overflowing-edge pool, is surrounded by eight private cabanas, oversized beds and European style chaise lounges. The pool deck, bounded by delicate stone work, also offers a large covered VIP area with an expansive sake and wine bar and intimate lounge seating.

Lastly, Setai San Diego also features 20,000 square feet of high-end meeting room and event space, with such unique touches as a 32-seat private screening room and a professional recording studio. Smaller breakout rooms are flooded with natural light and views of Fifth Avenue, while the two-story Grand Ballroom " with floor to ceiling windows overlooking Sixth Avenue " offers the latest in technology, including ceiling projection, an audiofile sound system, and a suspension lift system capable of holding items of serious weight (signage, acrobats, displays, etc.). The entire space is sheathed in exotic woods, fabrics and textures, complementing the high-touch sensory aesthetic found throughout the hotel.

Located in the center of the financial district in downtown San Diego, Setai San Diego overlooks the historic Gaslamp Quarter, which offers dozens of restaurant, shopping and entertainment options, and is a short walk from both the San Diego Convention Center and Petco Park. Just minutes to San Diegos most popular attractions, including Symphony Hall, historic Balboa Theater, Sea World, Balboa Park, Old Town and the San Diego Zoo, Setai San Diego is also conveniently located a short drive away from San Diegos famous beaches.

Introductory rates start at $300 a night available now through March. For further information or to make a reservation, please visit www.setaisandiego.com or call 619.515.3000.